Bike Brand of the Year

Company: Scott Sports

Supporting Statement:

At Scott Sports, we live by one principle NOSHORTCUTS. It’s more than a motto; it’s a way of life that drives us to push boundaries, defy expectations, and deliver the most cutting-edge, high-performance bikes in the industry.
Innovation, technology, and design are at the core of everything we do. From revolutionizing carbon frame construction to integrating aerodynamics and precision engineering, every Scott bike is built to lead, not follow. That relentless pursuit of perfection is why Scott Sports deserves to be BikeBiz’s Brand of the Year.
Our lineup boasts some of the most market-leading bikes, but one stands above the rest—the all-new Addict RC. The lightest production bike Scott has ever created, it is a testament to our refusal to compromise on speed, weight, or performance. Whether it’s conquering mountains or dominating race circuits, Scott riders know they’re getting the ultimate advantage.

Entry ID: 13575